Speck Products
Creative Development for Brand and Marketing
As design lead at Speck, I helped focus attention on strategic brand design solutions for marketing that elevated the quality and innovation of the Speck product portfolio. Successfully collaborated with cross-functional teams and external partners to make engaging and impactful content, helping drive brand awareness, customer loyalty, and sales growth. Owned three successful annual iPhone product launch campaigns, brand positioning and guidelines, complete packaging overhaul, motion design and visual storytelling for Speck brand videos, and print & digital communications for web, social, and retail.
