HTC VIVE
Marketing Visuals & Key Art
Lead a design team at HTC VIVE for all marketing visuals and key art. Defined a problem: How to visually express the unreal experience of VR without showing moments from real games? Focused concepts related to learning, playing games, exploration, adventure, medicine, media, entertainment, and artistry. Developed storylines to support creation of inspiring imagery. Unveiled artwork at CES, VIVE web, VIVE X town hall, and HTC’s gallery in Taipei headquarters.
